Is your international subsidiary not growing quickly enough causing concern at headquarters? Despite an initially suitable business strategy, it now appears ineffective, leaving you uncertain about the next steps. You’re out of ideas about how to rectify the situation.

Pacific Tango Group specializes in guiding clients towards profitability, having encountered similar challenges in the past. With our expertise, we provide the necessary coaching and strategies to revitalize your SME's operations in Japan, Korea, and North America.

Ever since COVID you’ve had real problems contacting people. Your existing customers don’t want to meet with you except on Zoom and it’s hard to connect with them when you can barely hear what they are saying. You can’t call your prospective clients because you don’t have their cell phone numbers. When you do connect, you’re having trouble getting your point across and sales are lagging.

Pacific Tango Group can help you develop business by phone, Zoom across multiple marketing channels to ensure that your message is on-target and delivered.

Choosing the right sales partners and managing them to success is critical to the growth of your company. But finding and maintaining those partners requires a high level of cultural and linguistic fluency. Learning to navigate multiple cultures is essential whether you’re in North America or Asia..

Pacific Tango Group can help you find new partners and communicate effectively with them. Whether you’re targeting North America or Asia, we can help you get your message across.

Differences in communication styles, language barriers, hierarchical structures, work-life balance issues, performance reviews, feedback, and conflict resolution, are typical issues that trans-Pacific subsidiaries deal with. To address them, it is crucial to foster open communications, cultural understanding, and a willingness to adapt management practices to the local context.

Pacific Tango Group has successfully worked with subsidiaries on both sides of the Pacific to resolve these issues for the long-term success of the company

Companies onshoring to the USA face a broad range of issues: cost, workforce availability and skills, regulatory and legal compliance, infrastructure and logistics, to name a few.

Overcoming these challenges requires careful planning, market research, risk assessment, and a deep understanding of the regulatory and cultural aspects of doing business in the USA. Engaging local expertise, building strategic partnerships, and leveraging resources and support from local government entities or economic development organizations can also facilitate the onshoring process. Pacific Tango Group partners can help address these issues and more.

Getting a list of foreign contacts with “Good Luck!” and a pat on the back isn’t business development. It’s just plain discouraging and not very helpful.

The international business landscape is dynamic and constantly evolving. Technological advancements, geopolitical shifts, and economic changes significantly impact global trade. Good export assistance programs adapt and respond quickly to these changes to remain effective. However, most are bureaucratic and slow which hinders their ability to keep pace with the rapidly changing business environment.

Pacific Tango Group deals with global markets daily. It’s our bread and butter.

Hiring the wrong employee can be costly in terms of time, resources, and money. It takes time and effort to recruit, onboard, and train new employees. If you hire the wrong person, you may need to repeat the hiring process, resulting in additional recruitment expenses. A poor fit can lead to reduced productivity, errors, conflicts, and even turnover, which further escalates costs. Hiring the correct employee is an investment in your organization's future.

Pacific Tango Group works can work with your firm to ensure a successful hiring outcome.

Reflecting the local culture in your marketing strategy allows you to establish a deeper connection with the target audience, overcome communication barriers, gain a competitive advantage, and avoid cultural misinterpretations. It demonstrates your brand's cultural sensitivity, relevance, and commitment to meeting the specific needs and preferences of the local market.

Pacific Tango Group has the experience and expertise to guide your company responsibly, sensitively, and successfully.

In Asian cultures indirect communication is preferred. Silence often speaks louder than words. Subtle hints, non-verbal cues, and implicit language make it essential to pay attention to context and read between the lines during negotiations. Understanding and using hierarchical social structures to your advantage and learning patience are critical to your company’s success.

Pacific Tango Group’s decades of experience working within Asian decision-making structures will provide your company with the expertise it needs to play on a level field.

Language is a fundamental aspect of communication, and when individuals from different cultural backgrounds have limited proficiency in a common language, misunderstandings can arise. Differences in accents, dialects, vocabulary, and grammar can lead to confusion and misinterpretation of messages.

Effective communication requires open-mindedness, cultural sensitivity, active listening, empathy, and a willingness to learn and adapt to different cultural contexts. Pacific Tango Group has perfected those skills over many hours of communicating.

Each country has different visual, and communication preferences. Adapting your digital marketing strategy to the local culture helps you connect with your target audience more effectively. It demonstrates an understanding of their needs, interests, and aspirations, increasing the chances of resonating with them and building stronger relationships.

Pacific Tango Group has resources that can help your company optimize its digital assets and communications to be more effective.

Knowing the legal and regulatory issues in a foreign country before selling there is crucial for ensuring compliance, market entry, consumer protection, intellectual property rights, risk management, and ethical business practices. It allows you to operate legally, protect your interests, and build a strong foundation for long-term success in the foreign market.

Pacific Tango Group works with member companies to safeguard your company as it expands overseas.